liverpool shirt sponsor axa
Liverpool have gone ahead and added AXA as the official training kit sponsors of the club. To launch the new partnership, AXA branding will feature on the Reds’ new collection of … The latest news and insight from our London based team, The latest news and insight from our New York based team, The latest news and insight from our Singapore based team, The key themes for clubs, leagues, federations & governing bodies worldwide, Our coverage on the impact to the global sports industry, How brands and rights holders are commercialising sport, The latest from broadcasters, agencies and rights holders, The latest from European and world soccer, The latest from the NBA and world basketball, The latest from the IPL and world cricket. AS Roma has expanded its sponsorship deal with brokerage company FXORO, while fellow Italian Serie A football club Hellas Verona has agreed a back-of-shirt sponsorship contract with vehicle maintenance…, The Disney-owned direct-to-consumer streaming platform ESPN+ has acquired US broadcast rights to the Scottish Premiership in one of a string of broadcast deals finalised by the Infront agency. 'Staying here for the next 25 years wouldn't be good for the club. Each product has been inscribed with Bob Paisley’s signature on the inside, Liverpool’s most successful manager in the year in which he would have turned 100. ©2020 SBG Companies Limited or its affiliated companies, All rights Liverpool’s training centre naming rights go to existing sponsor AXA . The switch will see Liverpool depart their historic Melwood base, where the first-team have been based for 70 years, and move in where the current academy train. Premier League to … The Reds' association with the Boston-based company has been a fruitful one both creatively and financially. Subscribe to our global sponsorship deals database, activation case studies and news on global sport sponsorship deals. Everton transfer news and updates including the latest on Isco, Arkadiusz Milik, Jordan Pickford and more. The three-year deal will begin with the 2019/20 season and will see AXA take over from online gaming firm BetVictor. When you subscribe we will use the information you provide to send you these newsletters. The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. We look forward to building on our special relationship and continuing to bring to life fantastic experiences for our fans around the world.”. The club unveiled their new strip for next season's campaign last month, paying homage to legendary former manager Bob Paisley . Western Union became the club’s first shirt-sleeve sponsor in 2017, when the Reds announced a multi-year deal with the global money company. All rights reserved. To launch the new partnership, AXA branding will feature on the Reds’ new collection of … Sports data and technology company Stats Perform has agreed a deal with the Liga Profesional de Fútbol del Ecuador (LigaPro) for data rights to its Serie A and Serie B club competitions. 'The expansion of AXA's partnership … The sponsorship covers both men’s and women’s teams and will focus around AXA’s global tagline ‘Know You Can’ and supporting healthy well-being, lifestyle and encouraging individual self-belief. Shop at the official online Liverpool FC store for the latest season football shirts and kit, with fast worldwide delivery! Liverpool have not revealed the financial details of … My Cart ... Official Liverpool FC Store. As part of the expanded agreement, which will run to the end of the 2021-22 season, Axa’s branding will now feature on the club’s training kit. I really believe that infrastructure keeps responsibility up. Liverpool also announced on Tuesday that their new base will see an extension to the current sponsorship terms with AXA. If we want to have one more office, we don't know where to go. Leading global insurer AXA joins the Reds family - Liverpool FC Liverpool FC today welcomed the world's leading insurance brand, AXA, to the family in a new, long-term partnership. Axa have an established relationship with the Premier League champions having already become training kit sponsors in 2019. Thomas Buberl, chief executive officer at AXA added: “We’re excited by this new important step in our partnership with Liverpool Football Club that started in 2018. In this moment we have the idea and the opportunity to do something so we have to wait to see when we can say "yes, take the next step and start". SportBusiness has a strict internal policy governing the collection, analysis and cleansing of data. Bringing the Academy and the first team together is one point but it's also about improving a lot of things that we can't improve here. providing the most accurate data and analysis on media rights deals. companies – based on exclusive insights from our team and the people who run the My Cart. For the latest breaking news four times a day from London, New York and Singapore, sign up to our daily email newsletter to stay on top of the global business of sport. Liverpool remain open to extending their deal with the American manufacturers but are looking to significantly bolster their yearly earnings from their next kit contract. Thomas Büberl, CEO at AXA, added: “We’re excited by this new important step in our partnership with Liverpool Football Club that started in 2018. By building on our similar values and vision with Liverpool, we will also be able to better spread our new promise to our customers on self-belief with the tagline: Know You Can. Liverpool 's current New Balance arrangement expires at the end of next season and options are being explored across the board to strike up fresh terms. Billy Hogan, managing director and chief commercial officer at LFC, said: “We’re delighted to be expanding our partnership with AXA to see them become a principal partner and new official training kit partner. Developed and maintained by the LFC Technology and Transformation Team. The comments below have not been moderated. community, Liverpool first announced their plans to leave Melwood for Kirkby back in 2017, A brief look at the nutritional facilities at Kirkby was in the clip posted by Liverpool on Tuesday, Liverpool were due to move training bases at end of last season but construction was delayed. It will only be good for the future of the club. All rights reserved. The industry’s leading daily news, insight, analysis and opinion on the global business of sport. Liverpool have unveiled a brand new training kit with AXA making its debut as a shirt sponsor. That's the situation. AXA will be designated as a Principal Partner and the club’s new Official Training Kit Partner. The National Football League could expand its playoffs from 14 to 16 teams if regular-season games are lost due to the Covid-19 pandemic, according to multiple reports, The 2020 Scotiabank Concacaf Champions League will be completed in a centralized location in the United States from December 15-22, the regional soccer federation has announced, English Premier League side Liverpool has signed up online travel site Expedia as the club's new shirt sleeve sponsor. (Photo by Andrew Powell/Liverpool FC via Getty Images), English Premier League side Liverpool has expanded its sponsorship agreement with insurance firm AXA ahead of the opening of its new training ground, For a global perspective on the business of sport, Contact our team to discuss a subscription, Select the currency you wish to make your purchase with. Solskjaer still doesn't know what his strongest... Brighton ace Neal Maupay was axed from squad to face Tottenham due to concerns over Frenchman's inflated ego... 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